Alizarin is an award-winning,
internationally recognized art director.
Always able to incorporate her colorful style into
eye-catching, mind-changing interactive campaigns.
Bringing a combination of unconventional thinking,
hands-on-design skills and radically positive attitude.
Working Remotely, Thinking Globally
Based in NYC. Spending winters in California, Hawaii, Israel or Thailand. Happy to travel for the right opportunity
The Business of Pleasure and Adventure
Alizarin offers comprehensive creative services for hospitality and travel clients
from creative ideation, branding and web design, to photography and event production
Alizarin Waissberg (AKA Zroob) is a self-made art-director and visionary artist. Born to a family of engineers, Alizarin was always fascinated with science, technology, and the connection between the human and the machine.
Her passion to art, expression and the humanities turned her onto interactive communication. Being a digital native the early days of decentralized web, have helped Alizarin to become a independent teenage blogger-superstar.
Before the term "social media influencer" was coined, Alizarin was already producing playful, artful, controversial client campaigns, spreading virally online and receiving advertising awards.
AlizarinZ multidisciplinary tendencies have made her famous in her home country, Israel, for design, writing, documentary television work, and extravagant parties in Tel Aviv mega-clubs exploring ideas of interactive DJing.
A documentarist & a storyteller
Design With a Purpose
Alizarin has began her career over 10 years ago working full-time at the world's most massive advertising agencies (McCann Erickson, TBWA) solving briefs for major brands and gaining awards and recognition.
Nowadays, Alizarin is honored to work as an independent consultant for companies who bring positive change to our world. This includes womxn-led businesses and environmentally conscious companies
Served in the Israel Air Force Academy as an Instructor of physics and mathematics
Obsession for Innovation
Constantly making independent art using 3D printing, laser cutting and physical computing
Interested in the way science and technology affect humanity
Looking to work with clients from the fields of education, renewable energy, biotech and agrotech
Happy to get involved with projects that leverage modern technologies such as virtual and augmented reality
Creativity is AlizarinZ' Calling
Alizarin is an outside-the-box thinker, with a global community of collaborators.
When you need advice from someone who creative technology is their comfort zone...
Picture: Erik Fuller
Commercial Work Galleries
Award-winning interactive design for innovators, rock stars and cultural phenomena
Omnichannel design for web, mobile, tablet, email and social media
Landing pages design and optimization
Banner ads design and animation
Video and still photography
Collateral & Ebook design
Flyer and poster design
AlizarinZ Original Art
A fusion of fine art and new media with a playful twist
2010 - present
2010 - present